We joined forces with The Nationale Postcode Loterij for this animated short film about two neighbouring birdwatchers, Harry and Barry.
What started as something much smaller ignited such a creative flow it extended the plans. "The love for this grew by the minute, so we set about at extending their world so everyone could enjoy the joy and fun of their street," explains Vincent Lammers, Creative Director and Partner at Ambassadors. "Next to the 3.5 minute film, the National Postcode Loterij is launching a website and social campaign filled with lots of extra content about the lives of Harry & Barry."
"It was important for us to emphasise that the lottery is more than giving away money,” explains Rengin Tümer, Visualizer at the Nationale Postcode Loterij. "A prize can bring people closer and create a unity in the neighbourhood. Just look at the winners in a Dutch Frisian town who started a fund with their winning money for everyone who didn’t buy a ticket. These social aspects are the base of the Harry & Barry film."
Very unique styles
Harry and Barry are unique characters with mannerisms everyone can relate to. “We wanted to get every little detail just right,” illustrates Nick Groeneveld, Associate Design & Animation Director. “To really stand in a birdwatcher’s shoes we endlessly read all kinds of books on birds. We almost decided to go birdwatching ourselves!
"With the same level of devotion Harry and Barry have in making the perfect shot of the kingfisher, we started on these characters. That passion shimmers through in every detail of the film like Harry's kingfisher print on his shirt. I’m very glad that the joy we had in creating these characters shines through in the humorous tone of the film.”
"The team was very excited to create this CG look with a whole world around it, like an animated feature film. All the characters have a very tangible feeling because of the subtle structures and shading of their skin, hair and clothing,” explains Will Jeffers, Head of 3D. "For every environment, coffee pot, clock, curtain or little bird we kept the same level of precision in shading, which was definitely a challenge with 17 characters, five big environments and around 100 shots."
This human touch is even more underlined in the grading, as Koert van der Ploeg, Colorist, explains. "The grading really tied the storyline all together, creating a cinematic and authentic feel. Together with Nick, we looked at adding more depth to the film and emphasising a personal touch. Making Barry’s environment a bit warmer and the hospital scene a bit colder, for example."
A musical flare for the dramatic
The nuances of different scenes are even more highlighted through the music, while maintaining an overall joyous tone. “When I wrote out the main theme on the piano, we looked at the musical translation of the unique personalities of Harry and Barry. Barry’s personality translated to a strong trombone sound, while Harry’s personality needed a lighter vibe like the clarinet,” describes Joep Meijburg, Composer and Sound Designer.
"These instruments bring out their uniqueness and when combined become a very jazzy and uplifting composition. The story has its ups and downs, so the music guides the different emotions through the use of particular tones. For example, the scene where Harry climbs in the tree the tension increases, even going a little overboard. But being a tad dramatic plays out well with the animation."